At the end of 2018, Google announced they now use Mobile First Indexing (MFI) for more than half of their search results worldwide. The changes have been in the works since 2016 due to significant increases in the amount of users searching Google from mobile devices. Since Google is by and large the most popular search engine, with over 60% more searches than the second place search engine, ensuring your site adheres to MFI standards is vital to getting your audience to see your business.

What Is Mobile First Indexing?

What is your strategy?

To get traffic, you need people willing to visit your site. To get them to visit your site, you need to know what they are looking for, which words they use and what type of content would fit their intent best. In short, you need a keyword strategy. In this SEO Basics article, we’ll take a brief look at what keyword strategy is and how it goes hand in hand with keyword research.

A Fantastic article written by Google about the End of life (EOL) of one of its projects, the Google Search Appliance (GSA).

#Google #Search Appliance will reach its end of life in 2019. The exact date depends on your license agreement. Our engineering teams will continue to support the product by providing technical support, fixing bugs, providing security updates, and offering usability improvements...

https://support.google.com/gsa/answer/7528111?hl=en